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Blog: Optimizing Your Etsy Shop

product photography

Product Photography: How to Shoot Your Products

A successful product photography shoot is needed to get fantastic product photos. However, you do not need to be a professional photographer or have a studio to accomplish this. Using these tools and tips, you can set up a product photography setup at home or take great photos outside. 1.

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How to Find Good Keywords for Your Etsy Listings

If you want Etsy shoppers to find your products, using the right keywords for your listings is essential. Yes, it can be a bit daunting, but you’ll eventually get the hang of it.  What are Keywords? First, let us discuss what keywords are. Keywords (sometimes referred to as “SEO keywords,”

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Get Reviews on Your Etsy Shop

Reviews can make or break your Etsy business. That is why it’s essential to provide amazing customer service and aim for your buyers’ satisfaction. Otherwise, you might find yourself in deep waters and with a failed business. When you get a significant number of good reviews, your Etsy shop is

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Understanding Your Etsy Shop’s Search Traffic

Consider optimizing your shop for Etsy search as part of your seasonal shop maintenance. Your search ranking may fluctuate as customers’ preferences shift and new listings are added to Etsy, which is why it is important to understand your shop’s search traffic. Evolving and modifying your search optimization approach may

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Make Your Etsy Shop Home Look Better

Your shop logo, banner, and more will help create a solid visual brand for your Etsy shop. Your Etsy shop home serves as the visual storefront and is frequently the first impression a potential buyer has of your brand. A well-harmonized Etsy shop home catches the attention of visitors, inspires

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search ranking

Factors Affecting Etsy’s Search Ranking

When it comes to Etsy search ranking, keywords aren’t the only factor to consider. Other variables also influence it. Title Relevancy Etsy search results must contain items that match the customer’s search term or phrase. When a client searches for “pearl earrings,” for example, the search results will include products

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Why Etsy SEO Is So Important And What You Need To Know

Creating an Etsy store is easy, but once it opens, you won’t start making money immediately. Etsy shoppers would have to find your products for your shop to make sales, which is why Etsy SEO is crucial. Optimizing your shop for Etsy search will increase the visibility of your products

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How To Get To The Top Of Google Search

Every day I see questions and rants from Etsy sellers who can’t understand how to get their shop to rank in Google search for major keywords in their space. Many of them have nice looking shops with plenty of listings, reviews, and even sales; why aren’t they getting ranked in

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How To Improve Etsy Conversion Rate

Your Etsy shop’s conversion rate is the best action to keep track of if you are doing good as a seller. You can receive conversions from clicks, sales, and buyer engagement. But first, what is a conversion rate? It is the percentage of a purchase that’s successfully made by shop

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marketing mistakes

Marketing Mistakes You Should Avoid

Marketing strategies and techniques are constantly evolving. With so much advice and caution to follow, some contradictory, entrepreneurs can quickly become confused about what works and what they should avoid.

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